Host-read sponsorships across podcast and YouTube video episodes. Limited placements. Evergreen visibility.
Podcast Reach & Visibility
★ 75,000+ lifetime podcast downloads
★ 31,000+ YouTube views across 2024–2025
★ 680,000+ YouTube impressions
★ Evergreen discovery across podcast platforms and YouTube
The podcast was on hiatus for most of 2025 yet continues to generate consistent long-tail engagement.
This limited-run season of Knit A Spell is centered around the Fiber Witch Festival and reaches a highly engaged audience of knitters, fiber artists, and intentional makers across both audio and video platforms.
Rather than purchasing a single ad placement, sponsors support the season as a whole, receiving repeated, host-read mentions woven naturally into trusted content across 8–12 episodes. All episodes remain available indefinitely, creating long-term discovery well beyond the festival itself.
The Fiber Witch Festival is a three-day gathering dedicated to fiber arts, intentional making, and creative community, bringing together knitters, crocheters, dyers, designers, and small businesses from across the country.
The festival is organized by Circle of Stitches, a long-standing yarn shop and community hub led by Ana Campos. Ana has been a returning guest on Knit A Spell, and the show has an established relationship with both her and the shop through past interviews and collaborations.
This season of Knit A Spell is being recorded on location at the Fiber Witch Festival, taking place April 24–26, to capture real-time conversations with attendees, vendors, and organizers. Filming the entire season in one concentrated setting allows for candid interviews, immediate reactions, and direct insight into what the fiber community is most excited about right now.
For sponsors, this creates a rare opportunity: exposure within content that reflects genuine enthusiasm, active purchasing intent, and community engagement—rather than scripted studio conversations.
More information about the festival, including vendors and programming, can be found at:
fiberwitchfestival.com
The audience is niche, values-driven, and accustomed to supporting independent brands.
Host-read placements are trusted recommendations, not skippable ads.
Content is evergreen, so exposure continues over time on multiple platforms.
This season is an excellent fit for brands serving:
★ Yarn companies, indie dyers, and fiber shops
★ Knitting tools, notions, and project bag brands
★ Craft publishers, pattern platforms, and classes
★ Festival vendors aligned with fiber arts and intentional making
If your customers knit, crochet, weave, spin, or make with intention, this season is built for them!
All sponsorships include placement across both the Knit A Spell podcast feed and YouTube video episodes.
1 available
Includes:
★ Pre-roll host-read mention in every episode (audio + video)
★ Season-level acknowledgment (“This season is supported by…”)
★ Logo and link placement at the top of every episode description
★ Pinned YouTube comment on all episodes
★ Optional season thank-you or recap mention
Best for brands seeking maximum visibility and association with the season.
Up to 3 available
Includes:
★ Mid-roll host-read mention in 4–6 episodes
★ Logo and link placement in those episode descriptions
★ Inclusion in a season supporters acknowledgment
★ Placement in at least one high-visibility episode (opening day, vendor hall, or recap)
Best for brands seeking consistent, meaningful exposure.
Limited availability
Includes:
★ One host-read mention in a selected episode
★ Link placement in that episode’s description
★ Ideal for vendor spotlights or event-specific visibility
Best for small businesses and festival vendors.
Request sponsorship availability
Confirm tier and episode placements
Share logo, links, and talking points
Episodes go live—and remain live indefinitely
All sponsorship mentions are host-read and reviewed for accuracy.
Knit A Spell is independently produced and hosted by Katie Rempe, with occasional on-site filming support during events. There is no production company or ad network behind this season.
Sponsorship support is reinvested directly into improving the quality and reach of the show, including:
★ Upgrading core production equipment, including a new MacBook
★ Wireless interview microphones for in-person and on-the-floor festival coverage
★ Stretch goal: a dedicated camera for enhanced video quality
These upgrades directly improve audio clarity, video production, and the ability to capture dynamic, on-location content, benefiting both listeners and sponsoring brands!
Knit A Spell partners best with brands that value craftsmanship, creativity, inclusivity, and ethical making.
Sponsorships are intentionally limited to maintain trust with the audience.
Both podcast audio platforms and YouTube video episodes.
Episodes remain live indefinitely on both platforms.
Yes. Sponsors may provide talking points or approve host-written copy.
Yes, depending on availability. Micro Sponsorships are best suited for episode-specific placements.
The Presenting Sponsor receives category exclusivity for the season.
No long contracts, no complicated tracking links, and no influencer-style scripting.
Payment is due upon booking to secure placement.
Sponsorship placements are limited and scheduled in advance.